A very important next step, which is often overlooked, is establishing a value proposition for each page of your website. Each page should have a goal aside from just ranking for a particular term. The URL should be pasted into column B, the page title into column C, and the description into column E.

This tells search engines and users that the page we’re linking to is about on-page SEO. The free account allows you to crawl up to 100 pages, ensuring your site is optimized for search engines and users alike. Speed is becoming an increasingly significant SEO factor as search engines become mobile-first. Get a report detailing which assets may be optimized to increase the speed of your website by running a speed test on both mobile and desktop devices.

Internal link building

Staying on top of what’s working right now is your best chance at creating content people actually want to consume. And those links show Google that our content is well-referenced and trustworthy. Instead of using the same keyword over and over again (which could be seen as keyword stuffing), use synonyms and LSI keywords. When you add these, you can stand out from others in the search results.

Blog Topic Generator

The key is considering what interactive elements would improve your content and what your audience would enjoy using. If your content is teaching people how to cook rice, it should show them a new way to cook rice and not the way every other blog post on the internet is showing them. Search engines work hard to reduce the amount of duplicate content in their results.

If we put the cart before the horse, we risk falling into the trap of low-value content tactics. Moz Pro is an all-in-one suite of SEO tools that provides site audits, keyword research, and link analysis, with a focus on simplifying SEO tasks through a user-friendly interface. Content quality impacts user engagement, dwell time, and bounce rates, all of which are indirect signals of a page’s relevance to the search query.

Add the Current Year to Your Title and Description

You can improve visibility, usability, and overall site performance by aligning these elements. Before you learn how to create an SEO strategy, you need to understand what it is and what it entails. The successful implementation of an efficient strategy allows you to gain more search engine traffic, significantly boosting your sales and authority.

• Users don’t want to wait for pages to load, so Google tends to rank fast-loading sites higher.
• That’s why Google takes load times into account when ranking pages in search results, and why we include page speed optimization with our on-page SEO services.
• Check Canonical Tag, URL Redirects, Sitemap, Robots.txt, WWW Redirect, HTTP to HTTPS Redirect, Noindex Tag and X-Robots-Tag.

Use tools like Surfer SEO or Frase.io to automatically calculate the perfect length for you based on real SERP data. Over SEO Anomaly time, as you practice writing more, you’ll get a general feel for writing at a good reading level. That means a middle school student should be able to understand the sentence structure and vocabulary of your content.