The Search Atlas Backlink Profile Comparison Tool allows you to compare your website’s backlink profile with up to six competitors side by side. Use Google Lighthouse or PageSpeed Insights to audit mobile usability and identify issues like layout shifts, tap target sizes, font readability, and responsive design errors. Test across multiple real devices with different screen sizes, operating systems (iOS, Android), and browsers to guarantee consistent performance. Measure page load speed with tools like Google PageSpeed Insights or GTmetrix, focusing on mobile-specific metrics.

Who performs SEO audits?

Want to improve your website’s ranking in search engine results pages (SERPs)? A robust set of search engine optimization (SEO) tools can help you with tedious SEO tasks and streamline your processes. Moz Pro, renowned as a versatile SEO toolset, caters to a broad spectrum of SEO needs. From keyword research to site audits and rank tracking, it stands as a reliable resource for agencies seeking to enhance their clients’ online presence. Its strengths in site tracking, competitive analysis, and keyword optimization, coupled with a rich array of SEO learning materials, position it as a notable contender in the SEO audit tools market. An SEO audit helps identify bad backlinks that harm your rankings and opportunities for acquiring high-quality backlinks to boost your site’s credibility.

With any SEO audit, the right SEO tools provide an immensely powerful resource. You can also control your crawl down to minute details, including JavaScript crawling, virtual robots.txt, staging sites, crawl speed, subdomains, DNS override, and more. You can also use its crawls to manage and monitor changes to the site, and it helps you keep track of these changes. By doing this, you can ensure your changes don’t have a negative SEO impact.

For bricks-and-mortar and service based businesses it’s become essential in order to be found in the Google centric world we now live in. And whilst these sort of results might not be typical of every content audit, it does illustrate why content isn’t just something you should set live and forget about. Below we’ve given a brief outline of some of the most common types of SEO audit. However, it’s not unusual to see them grouped together, or completely bespoke pieces of work put together to meet specific needs.

Find Keyword Ideas in Seconds

SE Ranking is a comprehensive SEO toolkit designed to cater to the needs of mid-sized agencies and in-house teams. Its advanced datasets and AI and NLP technologies provide unique insights and recommendations, making it a reliable choice for developing and executing effective SEO strategies. With the Compare Crawls and Progress reports you can analyze the results of different SEO audits and track changes in the number of issues over time.

As well as understanding what they’re trying to achieve with SEO. By the summer of 2016, ‘Penguin’ had evolved to become part of Google’s core algorithm, and consequently run in real-time rather than the periodic updates we’d seen previously. This meant that the consideration of toxic links became more of an ongoing activity, and as a result the demand for standalone link audits reduced. If you’re looking to get started, the Wordtracker Academy SEO Anomaly has a whole module of keyword research lessons spanning from the fundamentals through to special use cases like keywords for voice search. The debate over which keyword tool has the ‘best’ data set, is much bigger than I can even attempt to address here, so I’ll let you do your own research on that one.

Using your vertical-specific keyword research, write or rewrite your meta tags, making sure to optimize them for the keywords that will help them show up in search. You also want to keep in mind user experience and information architecture (IA) when creating internal links. Where would be a genuinely useful place to send a site visitor from a given page?

Login to Google Analytics and go to Traffic Acquisition under Acquisition. Look at the “Organic Search” data, which includes users, sessions, views, and more information. This will give you an idea of how much traffic your website gets from Google. You can see the keywords, pages, devices, countries, and more information. This crucial part involves checking if Google can crawl and index your pages.

However, for a comprehensive SEO audit, we recommend you pair it with more advanced tools like Semrush. Conductor offers custom pricing based on the number of total web pages you need to audit. You can distribute the number of pages across multiple websites.

• This saves me time when I’m trying to understand what makes top-ranking pages successful.
• Compare your audit results between crawls to track your progress.
• That’s why our SEO checker takes a 360-degree look at your website’s content and its SEO.
• When users see your web page in search results, the title will appear in blue at the top and the description will be in black text underneath.

Understand any site’s backlink profile and discover link building opportunities. Keep an eye on your organic traffic in Google Search Console or Ahrefs’ Site Explorer. Hopefully, fixing the issues in our SEO audit template will lead to some improvement. Our SEO audit template focuses on finding SEO issues that move the needle—not everything that can go wrong with a website. This is because sweating the small stuff rarely does much for your rankings.